
Modernizing Digital Platforms with Microservices & Centralized Data: LeapForWord’s Journey
LeapForWord was struggling with growing performance and scalability issues across its digital platforms. During campaign periods, daily traffic often exceeded 5 million visitors — pushing the system beyond its capacity. At the same time, new internal tools were being developed independently, leading to data duplication and inconsistencies across multiple systems.
-
Frequent downtime during high-traffic campaigns, causing customer loss and revenue impact.
-
Duplicated data spread across several databases, resulting in unreliable reporting.
-
Complex operations, where every new feature added extra technical overhead.

The situation had become unsustainable. LeapForWord needed more than just patchwork fixes — they required a modern, future-ready platform that could provide stability today while enabling scalability, cost efficiency, and sustainable growth.
Modernizing Digital Platforms with Microservices & Centralized Data: LeapForWord’s Journey

LeapForWord was struggling with growing performance and scalability issues across its digital platforms. During campaign periods, daily traffic often exceeded 5 million visitors — pushing the system beyond its capacity. At the same time, new internal tools were being developed independently, leading to data duplication and inconsistencies across multiple systems.
-
Frequent downtime during high-traffic campaigns, causing customer loss and revenue impact.
-
Duplicated data spread across several databases, resulting in unreliable reporting.
-
Complex operations, where every new feature added extra technical overhead.
The situation had become unsustainable. LeapForWord needed more than just patchwork fixes — they required a modern, future-ready platform that could provide stability today while enabling scalability, cost efficiency, and sustainable growth.
Our approach
We collaborated closely with LeapForWord’s team to develop a modernization strategy that balanced technical excellence with business value. Our solution focused on simplification, scalability, and smart architecture choices:
System Review & Simplification
We streamlined existing applications by identifying and removing unnecessary complexity.
Microservices Design (Flexible Building Blocks)
Key system modules were restructured into independent microservices, enabling flexibility, faster updates, and improved scalability.
Centralized Data (One Source of Truth)
Multiple databases were consolidated into a single, centralized MySQL database to ensure data consistency and reliability.
API-First Architecture (Seamless Connections)
An API-first design was implemented to simplify secure integrations with both internal systems and external partners.
Smart Scaling
The system was optimized to scale only where needed, ensuring performance and cost efficiency during peak periods.
Close Collaboration
We worked hand in hand with the client to ensure smooth implementation and long-term maintainability.
What we delivered in the project
- Secure integrations with external tools and partner systems.
-
A centralized database bringing all information together in one place.
-
A modular, microservices-based system that scales efficiently during campaigns.
-
Faster, more accurate reporting for informed business decisions.
-
Reduced infrastructure costs through targeted scaling and optimized resources.
Results
The client now has:
- A platform that now operates seamlessly even during campaigns with 5M+ daily visitors.
- Downtime has been eliminated, ensuring consistent customer engagement.
- Reporting that once took hours is now completed in seconds.
- Infrastructure costs have dropped thanks to on-demand scaling.
- LeapForWord now runs on a modern, scalable foundation ready for future innovation.
How we can help you
Experiencing instability, data challenges, or rising IT costs? Dynacube helps organizations:
- Build stable and scalable digital platforms.
- Enhance data quality and streamline reporting.
- Optimize IT spending with smart, scalable infrastructure.
- Prepare for the future with modern, flexible architectures.
Want to know more?
Get in touch with us and we’ll be happy to tell you more about what we do and how we can help you.
+46 (0)8-502 352 67
info@dynacube.se
